Blog

How to be an Empathetic Leader and Still Get the Job Done

May 01

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...

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6 Promotional Signs to Let Customers Know You’re Open For Business

Apr 23

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Apr 16

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

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Case Study: The Weather is Snow Joke

Apr 09

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...

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Products and Tips to Boost Your Work From Home Productivity

Apr 02

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...

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Case Study: Sharper Students

Mar 25

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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Case Study: It's in the Bag

Mar 18

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Must-Have Promotional Products for the Real Estate Industry

Mar 11

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...

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Case Study: Yes, We Can!

Mar 04

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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Case Study: Raise Your Glass!

Feb 25

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

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Case Study: Save the Date, Save the Day

Feb 18

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

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From Zero to Wow: 6 Uniforms That Every Employee Will Love

Feb 11

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of uniform...

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10 Promotional Products for Healthy Living

Feb 03

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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Case Study: Have a Seat

Jan 27

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

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Case Study: Pillow Box

Jan 20

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Relax and Unwind With These 10 Promo Products

Jan 13

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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Case Study: Adventure Awaits

Jan 06

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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Case Study: A

Dec 30, 2020

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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Case Study: You Can Count on Us

Dec 23, 2020

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

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Case Study: Thank You for Spooning

Dec 08, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

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The Value of Custom Packaging

Dec 01, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Case Study: A Not-So-Silly Idea

Nov 24, 2020

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

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A Lunch That Packs a Punch

Nov 17, 2020

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

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Case Study: A Flavorful Promotion

Nov 09, 2020

A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...

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Case Study: Zip It Up

Nov 02, 2020

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

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5 Promo Products to Make Your Office Safer for Employees

Oct 26, 2020

As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that...

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8 Corporate Gifts for Your Employees

Oct 19, 2020

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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Case Study: The Big Picture

Oct 11, 2020

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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Case Study: Go Green or Go Home

Oct 04, 2020

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

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Case Study: Bringing Back the Fanny Pack

Sep 27, 2020

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...

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Case Study: Financial Industry

Sep 20, 2020

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

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Case Study: I Was Framed!

Sep 13, 2020

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...

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Case Study: Rock out on the Run

Sep 05, 2020

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Aug 29, 2020

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

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Case Study: Pull Up a Chair and Stay Awhile

Aug 22, 2020

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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Get in Gear With These Automotive Promo Products

Aug 14, 2020

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

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5 Easy Ways to Achieve a Positive Outlook

Aug 07, 2020

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Jul 31, 2020

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Jul 24, 2020

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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7 Promotional Products For Those On the Go

Jul 16, 2020

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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Case Study: Let the Games Begin!

Jul 09, 2020

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

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Case Study: Hay, Where'd You Get That Tote?

Jul 02, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...

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Case Study: It’s a Date!

Jun 25, 2020

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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8 Essential Office Supplies for Remote Workers

Jun 18, 2020

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...

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Case Study: Happy to Hang Around

Jun 10, 2020

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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8 Dental Products That Will Make You Smile

Jun 03, 2020

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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5 Simple Tips to Organize and Run Effective Meetings

May 27, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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Your Guide to Promotional Shirts

May 20, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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Game On: 10 Promo Product Games We Love!

May 13, 2020

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

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Generation Z vs. Millennials: What’s the Difference?

May 06, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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6 Morning Routine Products That Will Wake Anyone Up

Apr 29, 2020

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

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10 Luxurious Products for Your VIP Customers

Apr 22, 2020

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

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Case Study: Fresh Mesh Promotions

Apr 14, 2020

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentati...

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6 Snap-Worthy Products for Every Photographer

Apr 07, 2020

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

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Case Study: Fun in the Sun

Mar 30, 2020

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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How to Manage the Workload of a Leader

Mar 23, 2020

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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6 Tradeshow Staples That are Made in the USA

Mar 16, 2020

Tradeshows offer important opportunities for your company to connect with customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to...

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Case Study: A Cheese-y Promotion

Mar 09, 2020

Objective A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product Coupon Gatefold Photo Folder Personalization...

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Your Guide to Drinkware

Mar 02, 2020

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

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Corporate Social Responsibility and the Beauty of Giving Back

Feb 24, 2020

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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Case Study: Wine for the Win

Feb 16, 2020

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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5 Fail-Proof Ideas for Your Business Instagram

Feb 09, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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5 Tips for Boosting Social Media Engagement

Feb 02, 2020

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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6 USA-Made Products Especially for Kids

Jan 26, 2020

Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...

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6 Things You're Missing Out on by Not Using Promotional Products

Jan 19, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Why You Need Promotional Products

Jan 12, 2020

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Case Study: Inking Impressions

Jan 04, 2020

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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5 Promo Products for People Who Love to Plan

Dec 28, 2019

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

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Case Study: Real Modern Recognition

Dec 21, 2019

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s...

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7 Sources to Boost Your Creativity

Dec 14, 2019

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

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Case Study: Beach Balls? Bingo!

Dec 06, 2019

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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Graphic Design Terms Everyone Should Know

Nov 29, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Case Study: A Picture is Worth...a Nice Donation

Nov 22, 2019

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

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6 Promotional Products to Fit Your Budget

Nov 15, 2019

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

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How Promo Products Can Tell Your Brand's Story

Nov 08, 2019

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Your Brand Is Your Business - Market It!

Oct 31, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Your Product Decorating Questions Answered

Oct 24, 2019

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Oct 17, 2019

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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8 Elegant & Engravable Promotional Products

Oct 10, 2019

The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...

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The Best Promotional Products for Sports Fanatics

Oct 02, 2019

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

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Case Study: Jot It Down

Sep 25, 2019

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

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A Quick Guide to Promotional Bags

Sep 18, 2019

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

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Top 10 Promotional Product Ideas for the Construction Industry

Sep 18, 2019

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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